2024 Outfront Recap

The Location

The assets we captured are spread throughout metro Atlanta, reflecting Outfront Media's out-of-home advertising presence across the city. Metro Atlanta is one of the largest media markets in the Southeast, with heavy highway, transit, and pedestrian traffic that makes out-of-home advertising especially effective there. Flying to each location let us cover the market efficiently over the course of the year.

About the Project

Outfront Media is a major out-of-home advertising company, using billboards, posters, transit, and street furniture for client digital and creative solutions. We captured aerial footage of their assets throughout the year across metro Atlanta. That footage was edited into a recap video summarizing Outfront's work and efforts in the Atlanta market.

Why They Needed It

Outfront Media wanted a way for their main office in New York to see the work being done in the Atlanta market throughout the year. A recap video like this lets stakeholders within the company see the full scope of work completed in Atlanta all in one place. Sharing footage this way helps keep teams in other offices informed and engaged with regional projects they don't see day to day.