Commercial
Peachtree Center
An aerial and ground video tour of Peachtree Center's renovated office, retail and hotel spaces in Downtown Atlanta.
- LocationDowntown Atlanta
- ClientResource Branding
- Shot2021
- Flown onDJI Mavic 3, DJI Ronin RS2, Panasonic GH6
Featured
01
The Challenge
Peachtree Center had recently finished a round of renovations across its office, retail and hotel spaces, but Resource Branding did not have current video of the results. They needed footage that showed off the updated property for marketing efforts and social media accounts.
02
How We Flew It
We planned a shoot that paired aerial coverage of the building and surrounding area with ground-level footage of the interiors, outdoor space, and all amenities, so the video would show the renovated property from the outside in. There was nothing tricky about this particular shoot, which let us move through the complex efficiently and cover each space Resource Branding wanted to highlight.
From this footage we produced social media cuts for Instagram, TikTok, Facebook, and YouTube alongside a full video for in-house marketing and archival use. Covering the property from both the air and the ground gave Resource Branding a complete, current look at the space to use across their marketing channels once the renovation work was finished.
03
What We Delivered
- Aerial footage of the building and surrounding area
- Ground-level footage of the interiors, outdoor space, and all amenities
- Social media cuts for Instagram, TikTok, Facebook, and YouTube
- A full video for in-house marketing and archival use
Planning something like this?
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